Number and names of TV channelsITV, ITV2, ITV3, ITV4, ITVBe, CITV, ITV Box Office, ITV HD
Strategy


Most popular ITV programmes
Coronation Street, Emmerdale, The X Factor, This Morning, Britain's Got Talent
Other platforms

ITV broadcasts a wide variety of content on its family of free-to-air channels. Our investment in programming is primarily funded by television advertising revenue. ITV has the largest share of the UK television advertising market, with a share of broadcast (SOB) of 47.6% in 2017. We sell all of our key demographics across 13 regional licences.
How does it generate income?
Advertising, franchising programmes, premium rate phone lines, reality TV shows, product placement,sponsorship, box sets, online service.
Advantages of being commercially owned

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